Founded in 2018, and based in Dublin, Ireland, we are a conscious beauty and wellness retailer committed to promoting love, respect and compassion for people and our Mother Earth.

We believe in interconnectivity and the power of collective consciousness - we can all help to shape a better future through the choices that we make each and every day.

We recognise the importance of bio-individuality, of critical thinking, of true seeking and of personal growth and freedom. We celebrate those who are on a health journey, those who are seeking healing, and meaning, and those taking note of life's beautiful synchronicities that are abundant and bountiful once you open your heart to them.

Our wish is that our energy, our ethics, and our commitment to good health and conscientious brands inspire you, wherever you are on your journey.

We're glad that you found us.


We love to partner with brands who share our commitment to good health, for people and the Earth. We work closely with them to bring our customers the best in cruelty-free, ethical and sustainable beauty.

We currently have over 25 independent, like-minded brands on TCBE, offering a range of contemporary, thoughtful beauty and wellness products for you to love and enjoy.

Whether you love all things organic, vegan or zero waste. We have what you need to look and feel great, to overhaul your bathroom cabinet and detox your personal care routine.

From Innersense Organic Beauty to Olio E Osso, Juice Beauty, Agent Nateur, Sun Potion and many more unique and intriguing brands to explore and try.


Every product that we buy as consumers should be safe to use, and we see a future where this is a beautiful reality.

To help us get to that place we work with brands who strive to create non-toxic formulations that are luxurious and oh-so-good to use while helping us to look and feel our best. We evaluate every brand and product prior to bringing them onto The Clean Beauty Edit to make sure that they meet our standards in terms of ingredients and sustainability.

We keep up to date with the latest research into product and ingredient safety from the Enviornmental Working Group and Think Dirty®, two organisations which empower and educate consumers on safety in the beauty industry. If you haven't checked these out already please do!

Read. Research. Question everything. Clean living is a beautiful, eye-opening rabbit hole that often leads to life changing choices!


I started TCBE after learning about the toxicity in personal care products while on my own health journey, recovering from Rheumatoid Arthritis, Osteopenia and a whole glut of other health issues. Detoxing my bathroom cabinet, my fridge, my home and my thoughts helped me to regain my health and happiness in an entirely new and beautiful way.

The more I read and research environmental toxins, functional medicine, holistic health practices and quantum healing, the more connected I feel to myself and everything around me. My mind has been blown over and over again by the things I have learned - and also by how much I have had to unlearn when it comes to my beliefs about my body and the World. I'm utterly fascinated by topics surrounding health, wellbeing and the interconnectedness of life here on Earth.

The World is about to experience a huge shift in how we think about and experience health. We're in a time of immense change where old limiting beliefs are going to fall away and people are going to realise their healing potential. I'm excited for the future and so happy to be able to share products and ideas that have helped me with others who are also on a #healthjourney

Dawn x